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Crossing The Content Chasm


Apr 4, 2022

Being on camera can be scary - we worry about how we look and we believe that everything has to be perfect. However, making a video doesn't have to be so stressful. In this episode of Crossing The Content Chasm Anna shares how she overcame her fear of appearing on camera. She gives practical tips to help you tame the video beast, including how to look good on camera, how to appear confident and less self-conscious.

What’s covered in this episode of Crossing the Content Chasm:

  • The importance of videos. Why the world needs your knowledge and what you have to bring to the table.
  • Videos don’t have to be scary. Most of your insecurities regarding details of the production usually go unnoticed by the average viewer.
  • How you can overcome your fear of videos. A good tip is to identify minor flaws in well-performing videos by watching them with a critical eye. You’ll realise that no video is perfect, and yours doesn’t have to be either.
  • Anna gives some video-making tips and tricks such as trying out different formats of videos and sharing your videos in small groups to get feedback. She also recommends setting goals for your videos, such as establishing key points you will talk about throughout the video.
  • Small steps to becoming confident in your videos.

Crossing The Content Chasm is the lively and educational podcast for people who want to bring a content strategy to life. This show, hosted by twenty year marketing pro Anna Bravington, will equip listeners with knowledge and tools to pursue a complete content marketing strategy and help marketers embrace the power of great content with gusto.

We know that marketing can be a difficult and complex topic – particularly in the realms of stakeholder buy-in and strategy, but this show is like audio-camaraderie; it’s not just motivational but also about creating actionable insights. You’ll listen to top-level marketing conversations - with a fair dose of humour. 

Key Takeaways:

  • Your video doesn’t have to be perfect.
  • The world needs what you bring to the table.
  • Take it one small step at a time.

Resources

Anna Bravington LinkedIn | Twitter

For more information about this week’s episode, head to https://thosethatdare.com/